Search Engine Marketing

Focusing on your websites KPI’s we can use our extensive knowledge to get the most out of your paid search campaigns. Whether it’s seeking affordable traffic or increasing sales and return on investment, WebHelp is here to help.

Built on experience from helping some of the largest players in the NZ online market we develop custom strategies to ensure that your objectives are reached. From the consultation being clear with the goals setup and through to the management, reporting on achievements so that you are aware how the budget being spent is affecting your bottom line.

Identify Objectives

Purchasing traffic through to your site from Pay Per Click Programs can lead to wastage with bidding too much and for inappropriate terms. Identifying your objectives and creating a strategy for achieving them streamlines your efforts and increases ROI. So you can be confident that the amount being spent to bring in visitors is worthwhile by measuring performance against your key objectives.

Research

Finding relevant keywords for your campaign can be difficult. There are free and paid tools to help you build lists for your campaigns. Finding the best converting keywords is crucial to ensure that the money being spent is directed at the appropriate and converting keywords.

Implementation

We can set up an effective PPC program for your website. Building targeted campaigns that ensure that identified keywords convert well for your site. Creating impact full and effective adds that lead to higher click through ratios.

Management

We offer ongoing management for PPC campaigns with daily tracking and reviews. Using our experience and some quality tools we can effectively manage click rates, impressions, conversion rates and campaign costs.

Reporting

We provide clear and accurate monthly reporting of your PPC Campaigns so informative analysis can be conducted. Measuring conversions that affect your ROI and displaying costs to show tracking for budgets.

If you want the experts to maximise your return on investment and direct the right customer through to your site, talk to us.